BIO Astrid Tebberman

Astrid Tebberman believes that true transformation begins within. With a foundation in academic excellence, competitive swimming, and corporate experience at PwC, she brings both discipline and insight to her work. Her curiosity about human behavior and the unseen dynamics shaping organizational cultures led her to explore inner development and conscious leadership.

Inspired by Simon Sinek’s principle that “It all starts with the why,” Astrid has spent years investigating how personal awareness influences leadership, culture, and change. She became deeply interested in how groupthink and unspoken norms—“the way we do things here”—affect both individuals and collective outcomes.

Through personal self-discovery and professional experience, Astrid recognized the limits of unconscious leadership and the untapped potential of values-driven cultures. Today, she empowers leaders and teams to embrace emotional intelligence, cultural differences, and inclusive practices that honor diversity and foster innovation.

Astrid’s mission is to help organizations evolve by integrating empathy, compassion, and collaboration—feminine leadership values that spark trust, creativity, and resilience. Her vision is a world where leadership is a reflection of inner alignment, and where conscious change at the individual level leads to lasting, systemic transformation.